Stop SFI Greenwash
Stop SFI Greenwash -- Media
Recent News and Updates
Media Roundup: ForestEthics' Greenbuild ad in the Toronto Star
A recap on news about the ad we placed in the Toronto Star during Greenbuild
Photo Essay Exposing the "Sustainable" Forestry Initiative (SFI)
These powerful images are revealing the deceptive, certified greenwash label that SFI truly is
21 environmental organizations challenge Sustainable Forestry Initiative’s (SFI) misleading marketing
September 8th, 2011
September 8th, 2011
Groups sign on to letter telling SFI to take five (steps away) from greenwash
Green Grades 2011: Media Roundup
July 11th, 2011
July 11th, 2011
A number of outlets noticed the impressive policies and practices that put Sprint at the head of the class.
Top 5 Forest Music Videos
Forests have a long history of playing a unique role in society: serving as the primary backdrop for popular music videos.
Recent Press Releases
U.S. Green Building Council’s Proposed Gutting of LEED Certification Standard Challenged in Full-Page Ad
October 6th, 2011
October 6th, 2011
Ad in The Toronto Star by Leading Environmental Organizations Coincides with Biggest Green Building Conference of the Year
Fortune 500 Trend Against Misleading Eco-Label Accelerates
September 13th, 2011
September 13th, 2011
Seven More Brands Distance Themselves from 'Sustainable Forestry Initiative'
Sprint Leads, Geico and Travelers Lag in "Green Grades" Report Card on Large Direct Mailers
July 7th, 2011
July 7th, 2011
Credit Card, Insurance and Telecom Sectors Ranked on Key Green Criteria
Fortune 500 companies drop misleading eco-label
March 28th, 2011
March 28th, 2011
Seven Brands Reject Seal of 'Sustainable Forestry Initiative'
Green Marketing Scam Exposed in New Report
November 18th, 2010
November 18th, 2010
Released During World’s Largest Green Building Conference, Report Focuses on Industry Ties, Weak Standards of the Sustainable Forestry Initiative
Recent Reports
Green Grades 2011
This year's Green Grades Report Card examines the paper practices of a dozen Fortune 500 companies in the Credit Card, Insurance and Telecom sectors that consume vast amounts of paper.
Learn about Sustainable Forestry Initiative's bogus Greenwash 'eco-label'
Download our report, "SFI: Certified Greenwash"
Green Grades 2010: A Report Card on the Paper Practices of the Office Supply Sector
September 9th, 2010
September 9th, 2010
Environmental progress from some of the world's most well-known companies continues with the 2010 edition of Green Grades.
Recent Advertisements
Greenbuild ad in USA Today
November 12th, 2009
November 12th, 2009
We placed this ad in USA Today targeting the greenwash of Sustainable Forestry Initiative (SFI) during the largest green building conference in the world: Greenbuild. Check it out >>













